I phoned up ‘Jen’ from Merrittonians Against Gas Price Fixing! and was surprised to learn she is a former Revelstokian I interviewed before for an unrelated story. Jen Heard relocated to Merritt and joined a group involved in boycott protests of gas prices in Merritt in late 2012.

They argued prices there were much higher than in Kamloops. “Gas stations take advantage of highway motorists who think they need to fill up before heading over the Coquihalla,” reads the organization’s blog.

The group organized and called the oil companies to complain. “We kept getting standard responses from all the companies,” Heard said.

Unconvinced, they organized protests and invited their MP and MLA. They called in regional TV crews. “They told [us] to bring a whole bunch of angry friends,” she said of the November, 2012 protests that were broadcast on television.

They picketed gas stations and encouraged motorists to keep trucking to Kamloops before they filled up. “The biggest price drop was right after the first protest,” Heard said. She believes the protest lowered the price of gas in Merritt.

They did get some criticism. Some said the protests hurt local businesses. Heard disagrees. “Our intent was never to encourage people to shop out of town for anything other than fuel,” she said. As a post-grad student and mother of four, she watches every dollar, saying prices that were about 20 cents per litre cheaper in Kamloops incentivized shopping out of town. “People don’t really need an extra incentive to go shop in Kamloops,” she said.

She believes keeping gas prices low in Merritt would keep more locals shopping in Merritt. “I don’t think we’ve hurt local businesses,” she said. “It’s impossible to keep people in town with a free ride over to Kamloops.”

Heard said she’s an Enbridge Northern Gateway pipeline opponent and is not an advocate of low gas prices in general; she understands the uses of gas taxation. However, she’s convinced oil companies are taking advantage of small markets like Merritt, which only hurts locals.

The Merritt group is now looking for positive ways to influence the market. They’ve invited a gasoline co-op representative to give a presentation.

Gas prices incent local to shop out of town

Anecdotally, gas prices are thwarting local efforts to keep retail commerce in Revelstoke. The Revelstoke Chamber of Commerce has its Ten Per Cent Shift, but Kamloops has a 20-cents-a-litre kickback.

Revelstoke resident Rosemary Kelly is one of several who’ve requested the Times Review do something about local gas prices. “Why don’t you ever write about the gas prices in Revelstoke?” she asked in a Jan. 23 email.

“I was thinking of going down the street with a sign,” she said in an interview. “It makes me so mad.”

Kelly said the combination of lower gas prices in Kamloops and lower grocery prices make the trip worthwhile.

“I just think it’s the owners,” Kelly said. “Why is it still so up high? I think it’s just greedy. They don’t need to give me an explanation on that one.”

Resident worries about seniors, medical travel cost

Revelstoke resident Scott Gertzen is another who wrote to complain. The screenwriter spends a lot of time drinking coffee and writing screenplays at Tim Hortons in Revelstoke. He hears a lot of complaints from customers of the adjoined Shell station.

“A lot of them are railroaders, truck drivers and hockey [families],” Gertzen said. They travel around and know the prices are cheaper elsewhere – they throw jerry cans in the pickup and buy gas elsewhere when they can. “Are they taking advantage of snowmobilers who come into town?” he asked.

“The older people like my parents are stuck with it,” he said.

“If I was in better shape I’d probably run a protest,” Gertzen said. Medical issues forced the railroader to retire early. Now he travels extensively for treatments and worries about others like him who have to pay for gas for medical treatment.

Gertzen hopes raising awareness about the issue will lead to change. “You have to ask the question,” he said. “Or they’ll just keep it [up].”

Gas station owner not allowed to talk

I phoned Andrew Peacock, owner of the Revelstoke Shell station. I caught up with him at his Shell station in Salmon Arm. I had filled up at his Shell station in Revelstoke that morning, where prices were eight cents per litre higher. I wanted to ask why I paid $3.24 more for filling up here.

“I’m not allowed to discuss fuel pricing, especially with the media,” he said, adding pricing was done by Shell. “It’s more of what they decide at their end.” He referred me to a hotline. “You’re going to get the company line,” he said.

I called the hotline, but was referred to a website by a representative. I later called a Shell media line. The representative couldn’t answer specific questions, and advised me to write them down and send them in, which wasn’t possible by press time.

The Shell website is similar to web pages hosted by most major oil companies. They cite all kinds of reasons why oil prices fluctuate. The arguments are understandable, but don’t really answer why the prices in one market are the way they are. Fraser-Nicola MLA Harry Lali doesn’t believe the explanations anyway.

Politician encourages residents to organize, rise up

Lali joined the protests in Merritt. “It just doesn’t make sense,” Lali said of gas company explanations about why prices are so high in one market compared to the next. “It was really not explained very well by anybody.”

He said oil company explanations are “convoluted.”

“They make you feel like you don’t understand as an individual,” he said. “Oil companies don’t seem to be very good at explaining.”

Lali encouraged Revelstokians to follow the actions of those in Merritt. “You target one or two gas stations and ask them to go somewhere else,” he said.

Lali doesn’t believe picketing businesses is hurtful to the local economy. “It’s a red herring,” he said. “It’s going out of town right now. People were filling up elsewhere.”

Lali said he didn’t think some kind of added provincial regulation is the answer. “I don’t know if price controls would work,” he said. “We do live in a free market economy.”

Competition Bureau seeks formal complaint to investigate

Phil Norris is a spokesperson with the Competition Bureau, an independent federal law enforcement agency that “ensures that Canadian businesses and consumers prosper in a competitive and innovative marketplace.”

Norris said an investigation originating with the Competition Bureau led to an ongoing prosecution and scandal in Quebec that led to charges against 39 individuals and 15 companies. So far, 30 people and seven companies have been found guilty and hit with fines over $3 million. To date, sentences have totalled 54 months in jail. Individual gas stations involved included Shell, Petro-Canada and Esso stations, including several other Eastern Canada brands.

He noted ongoing hearings and prosecutions in Quebec and Ontario.

“The fact that retailers charge similar prices, that in of itself doesn’t constitute and offence under the Competition Act. We obviously need evidence,” Norris said. “Any type of conspiracy by their nature are very difficult to check and prove. It’s not the easiest thing to uncover.”

Norris noted ‘Section 9’ of the Competition Act, a complaint process whereby a group of six residents can come together and file a formal complaint. “They may apply to the Commissioner of Competition for an inquiry,” Norris said. “Upon receiving this application, the commissioner is required to commence and inquiry.”

Norris said it doesn’t necessarily mean a formal investigation, just that the commissioner will look into it.

“We will absolutely look into it,” he said. “We definitely, definitely encourage anyone who feels that there is anticompetitive behaviour in setting the price of retail gas or any industry to absolutely let us know, because that is one of the ways that our investigations start. It’s important that people do send their complaints to us.”

If they turn up wrongdoing, they can refer their case to the Public Prosecution Service of Canada, a federal prosecution body.

So, how did the Competition Bureau crack cases such as the major prosecution in Quebec?

“A lot of evidence is wiretap evidence,” Norris said.

Will Revelstoke protest?

Protests and formal complaints have led to investigations and reduced prices in other communities. Are Revelstokians motivated to make a change in their community?