Tara Williams of World Financial Group (left)  donates to the Kelowna Community Food Bank's Empty Fridge Campaign, which kicked off late last week and will run through July. The company has teamed up with the food bank to collect cash donations outside the Mission Park and Dilworth Plaza B.C. Liquor Stores, with the company pledging to match donations. On hand to collect at Mission Park Mall were WFG volunteers Andreas Tiefbohl and Kerri Wanner. Last year, a total of $17,000 was raised and this year, Williams said, the goal is $40,000.

Tara Williams of World Financial Group (left) donates to the Kelowna Community Food Bank's Empty Fridge Campaign, which kicked off late last week and will run through July. The company has teamed up with the food bank to collect cash donations outside the Mission Park and Dilworth Plaza B.C. Liquor Stores, with the company pledging to match donations. On hand to collect at Mission Park Mall were WFG volunteers Andreas Tiefbohl and Kerri Wanner. Last year, a total of $17,000 was raised and this year, Williams said, the goal is $40,000.

Kelowna food banks second annual Empty Fridge Campaign is underway

Donations collected at Mission Park and Dilworth Plaza malls Fridays and Saturdays during July.

Hunger doesn’t take a vacation. That’s why the Kelowna Community Food Bank says it is committed to making sure th community’s most vulnerable families have the nutrition they need throughout these summer months.

But it needs your help.

So the food bank has teamed up with World Financial Group and and set up “empty fridge” collection spots outside two busy Kelowna-area liquor stores.

The Empty Fridge Campaign will run through July on Fridays and Saturdays at the Mission Park and Dilworth BC Liquor Stores and volunteers will be on hand to collect donations to help fill the food bank’s fridges.

Last year, during the inaugural campaign, a total of $17,000 was raised, including matching pledges from WFG. This year, the goal is $40,000 including matching pledges front eh financial advice company.

According to the food bank, more than 2,500 people rely on it every month and 33 per cent are children under the age 15.

“It takes a mountain of food and an army of volunteers to meet their need,” said the food bank’s Ami Catriona.  “It’s a constant struggle, but thanks to our donors, no one leaves here hungry.”

She added, the reality is that the food bank is needed year round.

“We want to encourage local workplaces to embrace some summer fun in support of the both the Kelowna and Westside Food Banks – casual Fridays, staff barbecues and picnics can generate some much needed donations,” said Catriona.

And there are lots of ways to fill the fridges. You can text “FOOD” to 30333, donate online at www.kelownafoodbank.com or drop by the donation drops at the Mission Park and Dilworth BC Liquor Stores on Fridays and Saturdays in July.

All donation stays in the community supporting the food bank’s nutrition programs and operations.

Kelowna Capital News