The Cariboo Chilcotin Coast Tourism Association (CCCTA) is holding a series of industry information and input sessions for tourism stakeholders throughout the region, including one in 100 Mile House.
CEO Amy Thacker says among the information to be discussed, the meeting will gather industry input on a proposal to collect additional hotel tax throughout – and for – the entire region.
The CCCTA also wants to gain your thoughts on a new tourism marketing plan for the industry in the region, she adds, and will introduce some funding options.
“We would love to hear from the community and the industry about their priorities and where they would like us to focus our efforts in the coming year.”
The 100 Mile House meeting takes place on Nov. 29 from 9 a.m.-noon at the Horton Ventures Community Employment Centre, 808 Alpine Ave.
Additional meetings have been held in Quesnel and Williams Lake, and two other upcoming meetings are scheduled on Nov. 28, one at the Clinton Community Hall, 306 LeBourdais Avenue, 5-8 p.m.; and another at the Lillooet Recreation Centre, 930 Main Street, 12-3 p.m.
Anyone in the CCCTA region with an accommodation property that currently submits room tax to the province should also receive an e-mailed invitation, Thacker notes, but all interested stakeholders are welcome.
The two-hour discussions will cover the future plans and funding of tourism marketing in the Cariboo Chilcotin Coast, she explains, with refreshments and snacks provided.
Multiple tourism accommodators in the region have brought forward the idea to have the additional hotel tax (Municipal and Regional District Tax, or MRDT) implemented within and for the entire region, she explains, so the CCCTA proposes to apply for it.
“This requires support from the accommodation sector and municipal and regional governments. Please attend a session to learn more about this opportunity and how it may benefit your business.”
If you do not already remit room tax to the province, the MRDT will not apply to you, she adds.
The agenda for these meetings includes a 30-minute overview of the project presented by Thacker, another 30 minutes or more for questions and answers, and then the final hour will see group input on marketing activities needed to increase area tourism benefits.
Interested tourism stakeholders are asked to RSVP by e-mail to Beverly@landwithoutlimits.com, noting which meeting you will attend.
For more information, call 1-800-663-5885.
