Editorial: One last shot, for now

Editorial comment focuses on the current campaign to have Castlegar named Kraft Hockeyville 2014

How many times can the same topic be milked on the editorial page?…that depends on the importance of the issue.

How important is the issue of Kraft Hockeyville to Castlegar and its residents?… we’ll have a pretty good idea by the first deadline date – this coming Sunday.

If Castlegar makes the cut… getting sufficient nominations to move onto the actual competition, you can bet on more and more hoopla surrounding the effort.

But first things first. There is still time to make up for a comparatively lacklustre turnout of online support to date. Councillor Sue Heaton-Sherstobitoff said on Monday night there had been only a couple of hundred nominations. If there is no sudden and dramatic surge of support leading up to Sunday then there may be another title to more suitably go after, although “Apathyville 2014” would be a noticeably lower profile affair. Sure, there could be a lot of candidates, if they’d get around to applying.

The deal with the Hockeyville effort is that it’s a chance of gaining national recognition for something positive, and that’s worth a lot whether you grew up loving hockey or not.

Granted, going through the nomination process is a bit more involved than a show of hands. Web access and a basic level of fluency are required in order to log on and properly complete the steps.

All the organizers ask of those who are  so digitally equipped, is that they log on and do it.

krafthockeyville.cbc.ca

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