Cash Mob Chilliwack is not out to rescue businesses in trouble.
It’s more about having fun and socializing while shopping locally, says organizer Scott McVetty.
The second cash mob event is set for Sept. 14 at 7 p.m., with folks meeting at the fountains in Garrison Village on Vedder Road near Keith Wilson, to find out which business has been chosen this time around.
The first event attracted 68 people, and they hit two locations in downtown Chilliwack with cash in hand, The Book Man and Sticky’s.
“We wanted to make sure there was something for everyone,” said McVetty. “Most spent about $20 that night, and whatever the numbers were, I’m sure it was a good little boost.”
For the second event in Chilliwack, they’re heading to the south side of town.
To find out more, go to the Cash Mob Chilliwack page on Facebook, like it and watch for details.
One of the goals is meeting new people each time, which is encouraged as well at the after-party event, and during the warm-up activities.
“It really is a grass roots thing.”
So why go through all the trouble to help out and support local businesses?
“We thought it would be fun more than anything,” he said. “We’re not out to save a broken business model. That’s not our mission.”
The Cash Mob model has been tried and tested and works well across North America, he said.
It’s like a flash mob, but instead of dancing or singing, they get together and shop.
People sign up on Facebook, wait for the secret location to be revealed at the meeting place and then they descend on the selected local business to shop to their hearts’ content.
jfeinberg@theprogress.com
twitter.com/CHWKjourno
