Area tourism operators who wish to learn more about managing their business’s reputation, as reflected on the Internet, may benefit from an upcoming free, three-hour workshop.
The Online Reputation Management workshop is being hosted by Tourism British Columbia in partnership with South Cariboo Visitor Centre (SCVC) and 100 Mile Development Corporation.
SCVC visitor services co-ordinator Julie Gilmore invites those who can’t make it to send a staff member to the workshop.
“It is always important to keep staff included and up-to-date.”
The workshop will be held in the Valley Room behind the 100 Mile Lodge on Nov. 19 from 1 to 4 p.m., and it explains how travellers are increasingly using social media as a source for trip advice and references.
It also offers tools for using online reputation management processes to generate, monitor and react to online reviews and content.
Speaker Daniel Edward Craig has worked in management positions for a variety of hotels and tourism entities over two decades, and now delivers Tourism BC workshops across the province.
Be sure to register by today (Nov. 14) by e-mail to jgilmore@dist100milehouse.bc.ca if you wish to attend, or call Gilmore at the South Cariboo Visitor Centre at 250-395-5353 for more information.
It is important to note that anyone who registers, but does not turn out for the workshop, will be charged $50 by the 100 Mile Development Corporation.
Refreshments will be provided.
A copy of Craig’s Online Reputation management guide is available for downloading at www.jti.gov.bc.ca/industryprograms/BuildingAndGrowingYourBusiness/TourismBusinessEssentials/BusinessEssentialsPublications.htm.