Comments on Big White/Silver Star separation

Very bad marketing strategy to separate the mountains with no dual mountain pass.

To the editor:

Very bad marketing strategy to separate the mountains with no dual mountain pass, or at least some kind of reciprocal discount arrangement.

Come on kids, please work it out! Making your customers who are not from Kelowna, choose between the two mountains can force your customers to choose something else.

Many of your customers and families have condos and friends at both mountains.

This is not a win-win business strategy for anyone, except the marketing companies. We are already receiving competing emails from both mountains. 🙁

Marilyn Lake Lee

 

 

To the editor:

I do agree! These resorts should not be competing as the two are so completely different and each has so much to offer that it is insane that the Sherman family would not want to continue to offer both resorts to their patrons.

Yes, kids—grow up !

Coreen Fowler

Kelowna Capital News