Following the success of its inaugural year, the Brick launches its second year as a partner of Children’s Miracle Network in Canada.
In its inaugural year of its partnership with Children’s Miracle Network, the Brick raised nearly $700,000 for children’s hospitals across Canada.
“The Brick is proud to be part of communities across Canada and has a strong tradition of giving to these communities. We care about our neighbours, especially the youngest generation,” said Jim Caldwell, Brick Group president.
The Brick is introducing the second edition of Brickley Bear to help raise funds for the organization. Brickley Bear stuffed animals made by Gund are available in the Brick’s 220 stores, including in Vernon, and online.
The Brick is also accepting donations to Children’s Miracle Network through the sale of Brickley Bear cut-outs to further support children’s hospitals.
The Brick will match every dollar donated until Feb. 29 up to a maximum of $100,000.
“The focus of our campaign is all about “Helping to Improve the Lives of Children, Brick by Brick,” said Caldwell.
“The reason we chose that name for our campaign is that we believe that every little bit counts towards making a real difference to the lives of children and their families.”