The Corporations in our Heads tour will land on North Island College Oct. 24.

The Corporations in our Heads tour will land on North Island College Oct. 24.

Decipher the corporate message

This is a touring a process in which the whole evening of theatre emerges from the audience

Messages from corporations tell us hundreds of times a day, in ways we may not notice anymore, how to relate to each other and to ourselves.

They tell us what to buy, how to feel, how to perceive and the kind of person to aspire to be.

Can we use the theatre to become aware of these messages and to change our relationships to them, to live healthier and more sustainable lives with each other, with ourselves, and with the planet? Corporations in our Heads BC hopes to be more than just an investigation – they have a desire for Corporations in our Heads to move into transformative action! How? By making each event relevant, at a grassroots level, to each unique community in which it happens and for the local organizers to use that momentum to move forward on local community issues. Each event is the community’s creation. This is a touring a process in which the whole evening of theatre emerges from the audience.

Sounds heavy, but it’s a great deal of fun.

So, what does this process  look like?

Corporations in our Heads has evolved from Augusto Boal’s (founder of the Theatre of the Oppressed) technique “Cops in the Head.”

It works like this: After a short warm-­up, the audience is asked to offer stories out of their own experiences; stories in which the story teller had to make a decision, and in that moment, they knew that the messages of corporations were affecting their choice in negative or unhealthy ways. The audience chooses the story that resonates the most and the cast brings that story to the stage.

But first they need to agree on branding. Which corporations are present in the space that night? Identifying the brand helps to understand the character as well as the messaging. The chosen moment is then theatricalized on stage and David Diamond (in the role of Joker/facilitator) freezes the scene in a moment when the “corporate voices” appear to be present in the storyteller (the Protagonist).

The Protagonist is then asked to identify what the loudest voice is saying, and to make a physical shape to represent that message. An audience member, who recognizes that message from inside his or her own experience, volunteers to become that shape on stage and develop the shape into

a character. That character becomes the “voice of a corporation.”

Another voice and another volunteer. We enter a very metaphoric space, yet space that has practical meaning in our lives. Using interactive techniques, if an audience member has an idea of how to disarm or evict a voice from “occupying” a space in our collective psyche, the audience member yells, “stop”. They then enter the playing area and, taking the place of the Protagonist, try their idea. The audience member portraying a “voice of a corporation” responds authentically as a character taken from inside our heads, now in physical form on the stage, that is affecting our decision-making. They work through the voices one by one, peeling layers of complexity away as

they go, exploring tactics to deal with the voices. This, in Augusto  Boal’s words is one of many ways that “the theatre can make the invisible visible.”

Who is The Joker:  David Diamond co-­founded Headlines Theatre (now Theatre for Living) in 1981 and has directed over 500 community-­specific projects on issues such as racism, civic engagement, violence, addiction, street youth, intergenerational conflict and homelessness. He has worked throughout Canada, the USA and Europe, as well as in Namibia, New Zealand, Australia, Brazil, Rwanda, Palestine and Singapore, and has pioneered the development of live, interactive Forum television and web casting. He is the originator of Theatre for Living, a merging of Augusto Boal’s Theatre of the Oppressed, and his own lifelong interest in systems theory.

Theatre for Living recognizes communities are complexly integrated living organisms and invites them to engage in constructive social change, moving from various forms of violence to respectful engagement. For more about David Diamond, visit: http://www.theatreforliving.com/staff.htm

Corporations in Our Heads will be performed Thursday, Oct. 24 at 7 p.m., in the NIC Theatre, Campbell River Campus (1685 South Dogwood Street) and on Friday Oct, 25, 2013 at 7 p.m., in Stan Hagen Theatre, Comox Valley Campus, North Island College, 2300 Ryan Road, Courtenay.

Campbell River Mirror